Welcome to the workshop series where big brand thinking enters your new & small business.
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Specifically designed for the Small Business community, these are tailored marketing workshops that address your unique business needs.
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In each of these power-packed live zoom sessions, I share proven strategies to attract customers, drive sales, and skyrocket your brand's visibility without breaking the bank!
Each workshop session is conducted LIVE on ZOOM where you will have access to the
​ recording of the session, presentation slides, worksheets.
Struggling to get inquiries from the right people? Feel like you’re explaining what you do over and over—but it’s still not clicking?
It’s not your service—it’s your messaging. So let me help you say the right things, attract the right clients and get paid what you're worth!
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Join my live virtual 4-session small group workshop, designed specifically for service-based business owners who are ready to clarify, sharpen, and upgrade their marketing message across every platform.
With over 20 years of experience helping brands communicate their value, I’ll help you:
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Speak directly to your dream clients
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Stand out with a message that sells
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Confidently show up online knowing exactly what to say
No fluff. No gimmicks. Just clear, compelling messaging that converts across all your Marketing channels.
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This is your opportunity to stop blending in—and start bringing in aligned clients who are ready to work with you.
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SCHEDULED FOR:
MAY 26, 27, 28, 29
11AM EST
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BUILD A PLAN THAT WILL DRIVE RESULTS.
In this session, I'll breaks down the exact steps you need to take to build an effective marketing strategy that will drive results for your business. This power-packed workshop will show you how to:
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Define or re-evaluate your marketing goals.
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Define your ideal audience and understand your competitive advantage.
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Define the key strategies in building a strategic marketing plan, leveraging the right channels for you, your business and your audience.
This is perfect for business owners ready to implement new strategies! So, be prepared to gain valuable insights to take your marketing efforts towards expansion.
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SCHEDULED FOR:
MAY 21
11am EST
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SPRING CLEAN YOUR MARKETING
LIVE VIRTUAL WORKSHOP
via ZOOM
COMING IN MAY
​This workshop is designed for entrepreneurs looking to leverage the power of LinkedIn to grow their business!
Learn the essentials of setting up and/or optimizing a professional profile, how to craft engaging content to boost your personal brand, and how to strategically expand your network for business growth.
Don't miss out on this opportunity to master the art of using LinkedIn effectively in today's digital age.
Sign up now to take your business to new heights!
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SCHEDULED FOR:
MAY 21
1pm EST
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CONDUCT BIG BUSINESS THROUGH LINKEDIN.
LIVE VIRTUAL WORKSHOP
via ZOOM
Coming in JUNE
Ready to tap into the power of corporate clients? This workshop is designed for service-based entrepreneurs who want to grow beyond individual customers and start selling to businesses.
You’ll learn how to reposition your current offers, package your expertise for B2B clients, and navigate the sales process with confidence.
Whether you’re just getting started or looking to sharpen your approach, this session will equip you with the strategies and tools to break into the B2B market successfully.
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BREAK INTO B2B
LIVE VIRTUAL WORKSHOP
via ZOOM
LIVE VIRTUAL WORKSHOPS
via ZOOM WITH ANNA
Transformative marketing sessions May 20 -23 11AM EST
YOUR
MARKETING INSTRUCTOR
ANNA HALFPENNY
founder + CMO
I'm a brand builder with over 20 years of Marketing & Advertising experience working at some of the best Marketing Agencies on Global and National brands – working across both private & public sectors in product & service-based businesses.
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On the side of my corporate Marketing career, I’ve built 3 successful small brands from the ground up. It was this that gave me incredible insight into what small businesses really need and where to invest their hard-earned dollars to help drive business forward.
I’m a big supporter of entrepreneurs and have dedicated time to be a mentor and guest speaker at The Forum, an organization that creates resources and tools for female founders.
I’m a big advocate of the performing arts community and sit on the board as Marketing Chair of Orchestra Toronto to help them expand their reach & fundraising efforts.
In 2018, I launched Ruby + Foster a marketing firm working directly with founders, CEOs, and entrepreneurs to help expand their business to where they need to be. And in 2022 I launched this small business arm to support the new and small business community through services that are scaled to their unique goals & needs.
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I’m excited to focus efforts on bringing Big Brand Thinking to this amazing community through these unique offerings.
​Anna
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